Your quality score is a system established by Google for evaluating the performance and strength of your ads. This all boils down to how relevant your ads are. You need to analyze your internal metrics by checking conversion rates and click-through rates. If you are not happy with the performance in terms of Google Ads […] Continue reading
Category: Tips
Search Engine Optimization (SEO) is important for the dental industry to attract new patients and retain the existing ones. You might be aware of things you need to do for dental SEO and may also understand the process of optimizing a website to rank on search engines. Some easy-to-implement strategies help in increasing search rankings […] Continue reading
What is the significance of on-site SEO? What are the areas you need to concentrate on for improving and optimizing the underperforming content for better search engine rankings? The dental SEO landscape keeps on changing continuously and so does the on-site SEO. Due to this, you need to take into account more than meta descriptions […] Continue reading
Meta tags are significant as they affect the way your website will appear in the SERPs. They also affect the number of people that will be inclined to click their way through to your dentist website. So, these meta tags are responsible for the engagement rate and traffic that affects the dental SEO and you’re […] Continue reading
Usually, it takes 6 months to see the effect of your Dental SEO strategies. Although some sites achieve results in a couple of months, competitive dental services may take up to a year to show better results. Thus, you shouldn’t be prioritizing speed over sustainability. Any efforts to get quicker results might make Google suspicious […] Continue reading
If you are looking to raise your ranking in the SERPs and experience the subsequent ramping up of revenue in 2021, you need to have the Google EAT high on your radar. EAT means Expertise, Authoritativeness, and Trustworthiness. Although the concept of rating their sites is not a new thing for the higher-level SEO experts. […] Continue reading
External links or outbound links direct visitors on a webpage to another website on the internet. Contrary to inbound links, outbound links direct your visitors to different websites. Backlinks to your website from another website are referred to as outbound links. Similarly, if your website links to another website, it is also called an outbound […] Continue reading
Capturing qualified leads is the primary goal of every website and the most preferred way to achieve this is by increasing your brand awareness. Ranking on search engines isn’t easy and you face several challenges while promoting or marketing your services. So, is it better to use Google Ads or put more effort to improve […] Continue reading
There are numerous reasons why it’s important to have a fast website. One of the most important reasons is to help you rank higher in the search engine results pages (SERPs). Having a website that performs well will also help you increase your conversions. Defining a “Fast Load Time” Kissmetrics conducted a study in which […] Continue reading
Integrating proper SEO strategies in web design and content marketing strategy is crucial for every business. Similarly, video marketing is another great medium that lets you stay ahead of your competitors. While making videos to promote your business, it’s important to keep the viewer engaged. For example, when it comes to dental marketing, your videos […] Continue reading