In today’s competitive landscape, dental practices must adopt robust marketing strategies to attract and retain patients. Dental marketing is a specialized form of marketing that focuses on promoting dental services to potential and existing patients. In a bustling area like Tampa, where many dental practices vie for attention, it’s crucial to implement a well-rounded marketing […] Continue reading
Category: PPC
Surprisingly 250,000 websites are launched each day, but only 17% of these remain active for more than a year. Most of these do not rank anywhere for key terms in search results. If you have recently launched your business and are thinking of ways to get featured on Google, we have discussed some essentials that […] Continue reading
Your quality score is a system established by Google for evaluating the performance and strength of your ads. This all boils down to how relevant your ads are. You need to analyze your internal metrics by checking conversion rates and click-through rates. If you are not happy with the performance in terms of Google Ads […] Continue reading
Capturing qualified leads is the primary goal of every website and the most preferred way to achieve this is by increasing your brand awareness. Ranking on search engines isn’t easy and you face several challenges while promoting or marketing your services. So, is it better to use Google Ads or put more effort to improve […] Continue reading
Every year, Google comes up with a new indicator for ranking the website. In the year 2014, a secure website had greater chances for appearing within the topmost search engine results. But, this year, SEO professionals need to focus on increasing the mobile page speed. Whatever it might be, the ranking factors would still continue […] Continue reading
Most of the time, it might be tough to evaluate things related to marketing. So, if you are new to the entire gamut of marketing measurement and analysis activities, then we have broken down the traffic sources which are common for tools you generally come across. Organic Search Organic search traffic usually refers to the […] Continue reading
Though it has been the established norm for websites to exploit SEO strategies in order to claim a rank on the first SERP of Google or Yahoo, the PPC stratagem has proven to be equally effective, of late. Regardless of whether you are a seasoned dentist or launched your portal a few months back, PPC […] Continue reading
It has become very commonplace nowadays for the majority of sites that you log in via Google or any other search engine to contain PPC classifieds and ads. In fact, a considerable section of almost all the pages of a typical site is taken up by such sponsored results. And there is a good reason […] Continue reading