While dental professionals need to be skilled in teeth and mouth health, they certainly may not understand dentist SEO. Sure, these pros may be proficient in certain aspects of technology, but if they do not understand search engine optimization, it may be hard to attract new clients to their websites.
At a dental practice, they may say they do not understand what the magic formula is to have clients check out their websites. But with dentist SEO, it is understood that getting patients to the website is crucial to make both the dental practice and the website a success.
With the help of the following three tips, you can rest assured that you can land a higher ranking on the SERPs.
One of the best tidbits of advice we can offer is to make sure your website has unique content that has not been copied from any other source. Google and other search engines do not like cheating, and copying another’s work is just that. Once you have completed writing your content, run it through a plagiarism checker to be certain none of your work is copied from another source.
Not sure how you can find enough content for your site? Content does not need to be just articles. Content can also be infographics, images, videos, polls, quizzes, and more. Be sure your page has a frequently asked questions page, so potential clients can find the answers they would like answered. You may also add images of your staff working, polls of items related to the month (favorite Halloween candy or least favorite Thanksgiving food), or demonstrations on how to properly floss your teeth.
With your content, be certain it does not contain any errors. Whatever you write should pertain to your dental practice, without any guesses on what you are trying to say. Make certain any content added is of high quality. Otherwise, you may find you have a high bounce rate.
Another practice in dentist SEO is creating high-quality backlinks. Take your time to find backlinks that are researched well. It is much better to have just a few backlinks that are of quality than to have hundreds that are not quality at all.
And finally, networking is well worth it when you are in a dental practice. Look to an editor of an influencer magazine or even an online influencer. You should plan on getting in touch with them yourself and working out a deal. These media page holders or social influencers will most likely be able to provide you with some good exposure or even backlinks.
If you have a dental practice and want to attract clients to your website, but need some assistance with dentist SEO, contact Affordable Dental SEO in Clearwater, FL. They can help you pick an SEO plan that is right for your dental practice to draw in patients to both your website and practice.