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Posts Tagged ‘AdWords’


Connecting to social media is crucial for the success of your dental SEO promotion plan

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Dental Practice Marketing - Using Social Media to Grow Your PracticeConsidering the contemporary significance of the automated social media with regards to popularizing an e-commerce site it does not need to be emphasized that your dental SEO promotional strategy should incorporate social media platforms. Of course, social media cannot be the be-all and end-all of a typical web-based dental canvassing plan as there are other more important aspects to consider but it nevertheless should be factored into your overall digital advertising campaign. Contrary to what you may think, the endeavor does not need to be an expensive one.

Effective Tips You Can Follow to Make Your Online Dental Marketing Approach a Success

A good of majority of dentists simply cannot resist the temptation of going overboard with their dental SEO stratagem, especially when connecting with social media, like making the promotion appear too gaudy and loud. The posts and updates should be engaging and interactive enough to encourage existing and prospective patients/clients to take an interest in you.

Integrate Your Dental SEO with Social Media

To make the most of social media platforms like Facebook, Twitter, and LinkedIn blend them with your dental SEO tactics. To be specific, integrate your practice’s Facebook or Twitter profile with your portal hosted on Google’s servers to make the latter more visible across the web.

Create Original and Innovative Content and Share the Same

Content still remains king when it comes to publicizing your dental practice. So, creating original, relevant, and quality content free of plagiarism and devoid of grammatical or syntactical errors is sine-qua-none. Additionally, tempering the content with visual content in the form of appealing illustrations and imageries will surely amplify your practice’s online presence across social media.

Optimize Social Media Posts with Niche Keywords

You had definitely selected the keywords (generally used by patients and visitors when they browse on the net) for your dental SEO method. You could extrapolate this optimization technique for your social media blogs and posts for driving greater traffic to your site.

Enhance Visibility via Link Building with Social Media

Once you have taken the necessary steps to build inbound links for your Twitter and/or Facebook accounts by uploading inventive and unique content, you should next focus on generating outbound links that will direct or redirect users to your site from social media profiles.

Harmonize Google Classifieds with Facebook Ads

Do not put all your eggs in one basket by investing your entire online marketing budget on Google AdWords, Google Analytics, and AdSense. Instead, keep aside and allocate a part of your funds for spending on Facebook classifieds. Browse for the appropriate keywords independently for Google as well as Facebook, and thereafter mix the lists judiciously for getting the best of both worlds.

Keep Track of Traffic by Taking Advantage of Facebook Pixel

Facebook Pixel can help you in tracking visitors of your site, starting from the classified or post they clicked on to land at your website to the route they went through and everything in between. Facebook Pixel will even let you know if some of the visitors scheduled an appointment.

Rate Your Success

All your efforts to promote your site on social media will be in vain if you do not use metrics for reviewing the results using the Google Analytics tool.

You can log in at www.affordabledentalseo.com or call up 727-797-3051 for getting a dental SEO strategy devised by online marketing specialists.

Knowing about AdWords Quality Score may be very useful

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The Google AdWords keyword’s Quality Score is very important and this is why:

  • Cost decrease. The better a keyword;s Quality Score the less price you pay per click (CPC).
  • Ad’s eligibility to be dsiplayed. Your ad will have more  chances to be displayed on the first page easily at a lower cost if your keyword’s Quality Score is high.
  • Improved Ad position. You ad position depends on the keyword’s Quality Score. Therefore your ad will be ranked higher and ultimately will be displayed higher if your keyword’s Quality Score is high.

And below is how to make the Quality Score as high as possible:

  1. The Ad should contain words “Vacation” and “Tampa” in the ad’s title and in the body of the ad.
  2. The Display URL should also contain the keyword words.
  3. The landing  destination URL may need contain the keyword.
  4. The landing page’s on-page SEO optimization is actually very important for a Quality Score. So make sure that the landing page is well optimized including the page title, meta tags and a content of the page.

Google AdWords Tampa Why AdWords Quality Score Is So Important

read “Why AdWords Quality Score Is So Important” to find out how to spend less on your Google AdWords marketing and to achieve greater results.

 

Affordable SEO for dentists is offered at affordable price

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We have been working with Affordable SEO Company on developing a special local SEO optimization program for dentists across the US. This program will not require the annual commitment and will include the following options:

– Website based on the Word Press or HTML technology

– Blog module

– Up to 6 website pages including the email enabled contact us form

– On-site and off-site SEO optimization

– Submission to Google, Yahoo and MSN local places

– Setting up Google Analytics account

– Monthly SEO progress reports

– Setting up Google AdWords account and managing it

– Blog article posting

– Press release posting

– Social networking accounts setup

– Social bookmarking

Some of the options will be optional but most of the main SEO related tasks will be included in the low price monthly maintenance fee.  Price has not be disclosed but we think it may vary between $200 and $500 a month.

Please note, that SEO optimization process requires time and in many cases takes longer than 6 month commitment. In many cases it may take even longer to achieve high ranking for a younger website on a high competition local market.

Feel free to contact Tampa SEO company  at 727-938-8891

Source: Tampa SEO Company