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Posts Tagged ‘Google Local Places’


Optimizing Google My Business Dentist Account for Increasing Patient Flow

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More Dental Patients with Google My BusinessDentists can take advantage of local SEO techniques in order to increase the flow of patients to their chambers. Local SEO taps multiple digital tools, relevant web content, and customer feedbacks for helping your dental website claim a good rank on popular search engines, including Google. One such tool that can contribute effectively towards promoting your dental practice across the web is ‘Google My Business’.

The best thing about ‘Google My Business listing’ is that you can use the tool free of cost for adding more teeth to your dentist SEO strategy. Google My Business is one versatile widget that can help your dental practice (or any other business for that matter) gain a competitive advantage locally. Nevertheless, the fact that 56% of businesses are yet to create a ‘Google My Business’ page clearly indicates that these outfits are yet to realize this tool’s significance in online marketing.

Before we evaluate the importance of Google My Business in reinforcing your dental SEO plan, let us assess the role local SEO plays in augmenting the popularity of a commercial site.

How your dental practice can benefit from local SEO?

Local SEO can be immensely beneficial for your dental profession or any other business for a few basic reasons. Firstly, nowadays majority of individuals search for products or services that is available locally mostly on their mobile devices including smartphones and tablets. Local search becomes a priority when these individuals are on the move.

People conduct localized searches primarily on their phones when they’re mobile while a sizable proportion (about 42%) uses a desktop when stationary. So, you can optimize dental SEO campaign for ensnaring patients carrying out local search on both smartphones and desktop PCs. Secondly, majority of your existing and prospective patients are most likely to browse the net in order to locate your address.

And 78% of all online local searches lead to offline discussions and conversations. Finally, localized businesses’ search market is extremely niche-oriented. In other words, your potential patients will give preference to consulting dentists located nearest to them after looking up addresses on the net. So, it pays to show up in local SERPs of Google, Bing, and Yahoo as you’re able to connect with a larger number of patients who are looking for you or your services, to be specific.

Local 3-pack of Google and Google My Business

As Google My Business references are entrenched in ‘local 3-pack’ of Google, every time a patient embarks on a local search, all top ranked local 3-pack dental SEO sites listings will be visible on the first SERP. So, if you wish to attract more traffic to your dentist SEO site, you must create a Google My Business account. On the other hand, if you keep dragging your feet, your chances of netting new patients via the local 3-pack route are almost zilch.

How to make the most of your dental site’s listing Google My Business?

After you’ve created your dental practice’s profile on Google My Business by mentioning a postal address and contact number, abide by the following tips to expedite the account’s embedment in the local 3-pack.

Verify and crosscheck data you enter in the page or profile-Make sure you update the appropriate business name and address, phone number (NAP consistency). At the same time, specify the hours of business or practice, the correct URL, and so on.
Confirmation of dental practice-Keep in mind that it usually takes 5-7 working days for the Google verification code to reach you following which you stake a claim for getting listed.
Be specific about primary and secondary groupings-Primary grouping or category would be ‘dental clinic’ or orthodontist. Secondary groupings would relate to treatment methods you offer, like ‘Invisalign implants’.
Update multiple images or illustrations-Geo-optimizing the pictures is the key.
Be responsive to reviews
Transfer website content to Google My Business page for increasing brand awareness

Affordable Dental SEO can help augment the visibility of your dental website across the web. To know how, call 727-797-3051 or send a mail to sales@affordabledentalseo.info.

Why Your Dental Practice Need Google Local Place

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Google Places

Picture credit: Google

If your dental practice  don’t currently have a web site constructed yet I suggest you at the very least establish a Google local place listing for your dental practice. It actually is quite simple and your potential patients in your town might find your site on Google local business place quite easily and they also can provide your web site an overview and in addition may review your dental practice. However it’s the most effective strategy to develop a website aside from your business  Google local place listing which you could promote and advertise your dental services.

Currently if you are a very small business and do not have a live web site it would be an excellent idea for your dentist practice to begin with Google local business place. It really should not take more time than 20 minutes to setup a Google local place listing.

Note the following prior to starting on that project:

  • Google local places for your dentist office is actually entirely free of charge
  • Setting up of Google Local Place for your practice will will need you to already have a Google e-mail account (gmail.com)
  • Your own local place listing need to have a mailing address
  • Currently Google local places functionality is not accessible within all countries. Verify your region presence here

Listed below can be the primary benefits on my personal viewpoint of establishig a Google local business place listing:

1.This helps to your dentist practice to become noticeable to your potential patients quite possibly in case you don’t own a web site

2.This assists with local Search engine optimization for your practice web site

3.This enables your patients to evaluate your dentist services

4.This provides functionality to add relevant photos and online video in relation to your company services

5.This enhances your practice visibility on Google maps and local Google searches

 

Contact Dentist SEO in case you need any assistance with creating Google local place for your dental practice or have any questions in relation to Search Engine Optimization.