Some of the most common mistakes webmasters do

Over the years one of the most debated topics has been the relevance of freshness of contents. While a blog can be updated on a regular basis it is difficult for a company website for being updated on a regular basis. Recently the algorithm changes and updates by Google has expressed that the websites which […] Continue reading

SERP subjectivity and Advertorial questions answered by Matt Cutts

Google’s webspam team head, Matt Cutts shared his views regarding advertorials recently in his YouTube channel. They may look like age-old advertising but advertorials are more like editorials or natural content. The problem associated with this is that when people go through an advertorial content piece, they draw a quick conclusion that the content is […] Continue reading